Meta Platforms Develops AI Capable of Posting on Facebook After Your Death
Meta Platforms Develops AI Capable of Posting on Facebook After Your Death
Meta Platforms, the parent company of Facebook and Instagram, has obtained a patent for an artificial intelligence system capable of simulating users after their death or prolonged absence. The idea: to allow your profile to continue posting, liking, and replying to messages as if you were still online.
To create this “digital clone,” the AI would rely on your past posts, comments, likes, private messages, and even voice recordings to replicate your style, tone, and personality. The patent even includes the possibility of simulating audio or video calls, and creating multiple models representing different stages of your life.
François Charron, a well-known Quebec tech columnist, popularizer, host, and media entrepreneur, explains:
According to Meta Platforms, this technology could have several potential uses:
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Maintaining activity on influencers’ or content creators’ accounts during their absence.
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Allowing loved ones to continue interacting with a deceased person’s digital memories.
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Increasing engagement on platforms and, consequently, advertising revenue.
For now, Meta has no immediate plans to deploy this AI. The patent primarily serves to protect the concept, which raises numerous ethical questions about grief, privacy, and digital legacy.
Similar technologies already exist, such as Character.AI, Replika, and HereAfter AI, which allow users to interact with digital versions of deceased or fictional individuals.
In the meantime, Meta recommends using its current options for managing the account of a deceased loved one, such as memorializing the account or permanently deleting it.
